Changes in technology and media consumption are transforming the way people communicate about politics. Are they also changing the way politicians communicate to the public? Political Communication in Canada examines the way political parties, politicians, interest groups, the media, and citizens are using new tactics, tools, and channels to disseminate information, and also investigates the implications of these changes. Drawing on the most recent data, contributors to this volume illustrate shifts in political communication, from the brand-image management of political parties and the prime minister, to the evolving role of political journalists.
Alex Marland is an associate professor of political science at Memorial University of Newfoundland. Thierry Giasson is an associate professor of political science at Université Laval. Together, with Jennifer Lees-Marshment, they edited Political Marketing in Canada (UBC Press, 2012). Tamara A. Small is an associate professor of political science at the University of Guelph.
Contributors: Pénélope Daignault; Susan Delacourt; Anna Esselment; Elisabeth Gidengil; Georgina C. Grosenick; Harold Jansen; Royce Koop; Mireille Lalancette, with Alex Drouin and Catherine Lemarier-Saulnier; Andrea Lawlor; Adam Mahon; J. Scott Matthews; Denver McNeney; Mike Moyes; Daniel J. Paré; Stuart Soroka; and Jared J. Wesley
...the book offers to a range of interested readers an engaging array of studies of recent media data that are presented in a coherent and focused manner. Such a cutting-edge collection will surely prove to be indispensable reading for researchers in political science, media, communication, Canadian studies, and other fields for many years to come.